On February 23, 2010, Facebook was granted a patent on certain aspects of its News Feed. The patent covers News Feeds in which links are provided so that one user can participate in the same activity of another user
On September 14, 2011, Facebook added the ability for users to provide a "Subscribe" button on their page, which allows users to subscribe to public postings by the user without needing to add him or her as a friend.
On November 29, 2011, Facebook settled Federal Trade Commission charges that it deceived consumers by failing to keep privacy promises.
In December 2012, Facebook announced that because of user confusion surrounding its function, the Subscribe button would be re-labeled as a "Follow" button.
On January 15, 2013, Facebook announced Facebook Graph Search, which provides users with a "precise answer", rather than a link to an answer by leveraging the data present on its site.
You Must Also Read: Details About Facebook And Mark Elliot Zuckerberg.History Of Facebook
In August 2013 High-Tech Bridge published a study showing that links included in Facebook messaging service messages were being accessed by Facebook.
In February 2014, Facebook expanded the options for a user's gender setting, adding a custom input field that allows users to choose from a wide range of gender identities. Users can also set which set of gender-specific pronouns should be used in reference to them throughout the site.
In May 2014, Facebook introduced a feature to allow users to ask for information not disclosed by other users on their profiles. If a user does not provide key information, such as location, hometown, or relationship status, other users can use a new "ask" button to send a message asking about that item to the user in a single click.
In 2014, Facebook bought Oculus VR for $2.3 billion in stock and cash, which released its first consumer virtual reality headset in 2016. By September 2014, Facebook's market capitalization had risen to over $200 billion.
On May 13, 2015, Facebook in association with major news portals launched a program "Instant Articles" to provide rich news experience. Instant articles provide users, access to articles on Facebook news feed without leaving the site.
Different Types Of Report Related To Facebook
Daily active users (DAUs) – DAUs were 1.32 billion on average for June 2017, an increase of 17% year-over-year.Monthly active users (MAUs) – MAUs were 2.01 billion as of June 30, 2017, an increase of 17% year-over-year.
Mobile advertising revenue – Mobile advertising revenue represented approximately 87% of advertising revenue for the second quarter of 2017, up from approximately 84% of advertising revenue in the second quarter of 2016.
You Must Also Read: Complete History Of Development And Success Of Facebook
Capital expenditures – Capital expenditures for the second quarter of 2017 were $1.44 billion.
Cash and cash equivalents and marketable securities – Cash and cash equivalents and marketable securities were $35.45 billion at the end of the second quarter of 2017.
Headcount – Headcount was 20,658 as of June 30, 2017, an increase of 43% year-over-year.
Revenue Reports Of Facebook
Year Revenue Growth2004 $6999400000000000000 —
2005 $7000900000000000000 2150%
2006 $7001480000000000000 433%
2007 $7002153000000000000 219%
2008 $7002280000000000000 83%
2009 $7002775000000000000 177%
2010 $7003200000000000000 158%
2011 $7003371100000000000 86%
2012 $7003508900000000000 37%
2013 $7003787200000000000 55%
2014 $7004124660000000000 58%
2015 $7004179280000000000 44%
FACEBOOK, INC.
| |||||||||||||||
CONDENSED CONSOLIDATED STATEMENTS OF INCOME
| |||||||||||||||
(In millions, except for per share amounts)
| |||||||||||||||
(Unaudited)
| |||||||||||||||
Three Months Ended
June 30, |
Six Months Ended
June 30, | ||||||||||||||
2017
|
2016(1)
|
2017
|
2016(1)
| ||||||||||||
Revenue
|
$
|
9,321
|
$
|
6,436
|
$
|
17,353
|
$
|
11,818
| |||||||
Costs and expenses:
| |||||||||||||||
Cost of revenue
|
1,237
|
917
|
2,395
|
1,755
| |||||||||||
Research and development
|
1,919
|
1,471
|
3,753
|
2,814
| |||||||||||
Marketing and sales
|
1,124
|
901
|
2,181
|
1,728
| |||||||||||
General and administrative
|
640
|
413
|
1,295
|
778
| |||||||||||
Total costs and expenses
|
4,920
|
3,702
|
9,624
|
7,075
| |||||||||||
Income from operations
|
4,401
|
2,734
|
7,729
|
4,743
| |||||||||||
Interest and other income, net
|
87
|
20
|
168
|
78
| |||||||||||
Income before provision for income taxes
|
4,488
|
2,754
|
7,897
|
4,821
| |||||||||||
Provision for income taxes
|
594
|
471
|
938
|
800
| |||||||||||
Net income
|
$
|
3,894
|
$
|
2,283
|
$
|
6,959
|
$
|
4,021
| |||||||
Less: Net income attributable to participating securities
|
4
|
7
|
10
|
13
| |||||||||||
Net income attributable to Class A and Class B common stockholders
|
$
|
3,890
|
$
|
2,276
|
$
|
6,949
|
$
|
4,008
| |||||||
Earnings per share attributable to Class A and Class B common stockholders:
| |||||||||||||||
Basic
|
$
|
1.34
|
$
|
0.80
|
$
|
2.40
|
$
|
1.41
| |||||||
Diluted
|
$
|
1.32
|
$
|
0.78
|
$
|
2.36
|
$
|
1.38
| |||||||
Weighted average shares used to compute earnings per share attributable to Class A and Class B common stockholders:
| |||||||||||||||
Basic
|
2,900
|
2,856
|
2,895
|
2,850
| |||||||||||
Diluted
|
2,951
|
2,921
|
2,950
|
2,912
| |||||||||||
Share-based compensation expense included in costs and expenses:
| |||||||||||||||
Cost of revenue
|
$
|
47
|
$
|
29
|
$
|
81
|
$
|
51
| |||||||
Research and development
|
787
|
631
|
1,457
|
1,217
| |||||||||||
Marketing and sales
|
120
|
95
|
216
|
177
| |||||||||||
General and administrative
|
78
|
62
|
145
|
118
| |||||||||||
Total share-based compensation expense
|
$
|
1,032
|
$
|
817
|
$
|
1,899
|
$
|
1,563
|
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